Shu Uemura Formula

Shu Uemura's Formula range centers on the Hard Formula eyebrow pencil, a 4g pencil sold across shades including Brown, Seal Brown, Stone Gray 05, Dark Gray 05, and Akon 06, with an Auto Hard Formula Eyebrow refill for the pencil format. The range also includes other Shu Uemura Formula-labeled items outside the brow pencil line, such as the Rouge Unlimited Amplified lip color. We carry 30 products across this range.

  • Shu Uemura brand
  • Hard Formula eyebrow pencil
  • Refill format available
  • 30 products in range

By Skinsli editorial Updated

Buying guide

Shu Uemura Formula: Hard Formula Eyebrow Pencil Shades and Refills

Shu Uemura's Formula range is built around the Hard Formula eyebrow pencil, sold across several shades and a matching refill, alongside a few other Shu Uemura products carrying the Formula name. Here's how the range breaks down.

Hard Formula eyebrow pencil, the core product

The Hard Formula is Shu Uemura's eyebrow pencil, a 4g pencil sold under names like Hard Formula and Hard Formula Eyebrow Pencil across several shades.

Shade options

Shades in the line include Brown, Seal Brown, Stone Gray 05, Dark Gray 05, and Akon 06, giving a spread from cooler grays to warmer browns.

Pencil vs. Auto Hard Formula refill

Beyond the standalone 4g pencil, the Auto Hard Formula Eyebrow Seal Brown Refill lets you restock a retractable Hard Formula pencil in the Seal Brown shade rather than buying a new pencil each time.

Choosing a shade for your brow color

Stone Gray 05 and Dark Gray 05 suit cooler, ashier brow tones, while Brown, Seal Brown, and Akon 06 suit warmer natural brow colors.

Why listings use slightly different names

You'll see the same pencil listed as Hard Formula, 1 Hard Formula, and Hard Formula Hard 9 depending on the shade and batch, which is a labeling difference rather than a different formula.

Other Shu Uemura Formula items

The range also includes Shu Uemura products outside the eyebrow pencil line that carry the Formula name, such as the Rouge Unlimited Amplified lip color.

Choosing between a new pencil and a refill

Buy a full 4g Hard Formula pencil to start in a shade, then switch to the Auto Hard Formula refill in Seal Brown once you've settled on a shade and want to restock without a new casing.

FAQ

Frequently asked questions

  • The 4g pencil comes in shades including Brown, Seal Brown, Stone Gray 05, Dark Gray 05, and Akon 06.

  • It's a Seal Brown refill for the retractable Hard Formula pencil, letting you restock the shade without buying a new pencil casing.

  • Stone Gray 05 and Dark Gray 05 suit cooler, ashier brows, while Brown, Seal Brown, and Akon 06 suit warmer natural brow colors.

  • These are the same pencil line under slightly different listing names by shade and batch, not a different formula.

  • Yes, it also includes other Shu Uemura Formula-labeled products outside the brow pencil line, such as the Rouge Unlimited Amplified lip color.