Point&
Point& is a Korean cleansing brand, and that focus shows in the lineup we stock. Almost everything here is a face cleanser in one form or another: cleansing balms and oils that melt off makeup and sunscreen, whipped and hydrating foams for the second wash, a cleansing milk for gentle days, and berry-and-yogurt cleansing bars. There are soothing mugwort and wormwood foams for sensitive skin and deep-clean options for oilier days, so the range covers most cleansing needs in one place. If you're putting together a first-cleanse and second-cleanse routine, this is a brand to shop by texture. We carry 33+ Point& products in stock, shipped from our own inventory.
By Skinsli editorial Updated
Buying guide
Point& buying guide: how to pick a Korean cleanser
Point& is a Korean brand that concentrates on one job: cleansing the face. Our collection is almost entirely cleansers, spread across balms, oils, foams, a cleansing milk, and bar soaps, with both deep-clean and soothing options. This guide sorts the range by texture and skin need so you can land on the right one, or the right pair for a double cleanse.
What Point& is
Point& is a Korean facial cleansing brand. Rather than spreading across serums, toners, and moisturisers, the range we stock stays inside the cleansing step and offers a lot of choice within it. That specialisation is useful, because cleansing is the step where texture and formula matter most for how skin feels afterward.
The practical upside is that you can build a whole cleansing routine from one brand and match the texture to your skin instead of settling for whatever single cleanser a broader brand happens to make.
The double cleanse, and why the range supports it
A double cleanse means an oil-based first wash followed by a water-based second wash. The first step lifts off makeup, sunscreen, and the day's oil; the second clears sweat and any residue the oil left behind. Point& covers both halves: cleansing balms and oils for the first step, foams and cleansing milk for the second.
If you wear sunscreen daily (you should), this is the routine most Korean cleansing brands are built around, and Point&'s lineup maps onto it cleanly. Pick one first-step product and one second-step product and you have a complete cleanse.
First cleanse: balms and oils
For the oil-based first step, the collection includes a Deep Melting Cleansing Balm in a 90ml jar and a Deep Clean Cleansing Oil in 100ml. A balm starts solid and melts to an oil on contact, which some people find tidier to use; an oil pours straight from the bottle and tends to rinse a little lighter. Both dissolve makeup and sunscreen so your second cleanser can do its job on clean skin.
Choose by preference and mess tolerance more than by performance. Jar balm if you like a scoop-and-massage ritual, pump oil if you want speed.
Second cleanse: foams and whips
The foam side is where the range is deepest. There's a Hydrating Cleansing Foam (150g), Deep Clean Whip Cleansing Foam in a couple of sizes (120g and 175g), and the soothing veggie foams covered below. Foams are the water-based second step: they lather, clear residue, and rinse clean. The split here is by skin need. The hydrating foam aims to clean without leaving skin tight, while the deep-clean whip leans toward a more thorough wash for oilier or congested skin.
If your skin feels stripped after washing, go hydrating. If it feels like a single wash never quite gets everything, go deep-clean whip.
Soothing mugwort and wormwood foams
For sensitive or reactive skin, the Soothing Veggie Mugwort Foam and Soothing Veggie Wormwood Foam (both 150g) are the gentler picks. Mugwort and wormwood are long-standing ingredients in Korean skincare, used in calming products aimed at redness-prone skin. As a cleanser, that translates to a wash designed to clean without aggravating skin that flares easily.
If deep-clean foams feel too much for you, start here. These are the everyday-gentle end of the foam lineup.
Cleansing milk and bar soaps
Two more textures round out the range. The Soi Cleansing Milk (230ml) is a low-foaming, milky cleanser for gentle, low-effort days or for taking off light makeup without a full double cleanse. The Berry & Yogurt and Newberry Yoghurt Cleansing Bars (the bar is 80g) are solid-format cleansers, handy for travel and for anyone who prefers a bar to a bottle. They sit slightly outside the oil-versus-foam split but cover the same cleansing job in a different form.
How to choose by skin type
Match the texture to your skin. Oily or congested skin tends to do well with the deep-clean whip foam and a cleansing oil or balm for the first step. Dry or tight skin is better served by the hydrating foam or the cleansing milk, paired with a balm that doesn't strip. Sensitive, redness-prone skin should look at the mugwort and wormwood soothing foams. Combination skin can mix, for example a deep-clean first step with a hydrating second wash.
The point of a single-category brand like this is that you don't have to compromise: there's a texture here for most skin types, so pick for yours rather than for an average.
Sizing and value
The formats reflect how each product is used. First-step balms and oils come in smaller jars and bottles (90ml and 100ml) because you use a little each time, while foams and the cleansing milk run larger (120g to 230ml) since they're a daily second wash. The whip foam in two sizes lets you buy a smaller bottle to try and a larger one to restock. Cleansers are the most-used step in any routine, so the everyday sizes here are sized to last and keep the per-wash cost low.
Authenticity and Korean sourcing
Point& is a Korean cleansing brand, and we list 33+ of its products in stock, shipped from our own inventory. A short supply chain matters for cleansers because formula and freshness are what you're paying for, especially with the ingredient-led soothing foams. The products here are the same Korean-market range, brought in directly rather than routed through several hands.
FAQ
Frequently asked questions
FAQ
Frequently asked questions
What kind of brand is Point&?
Point& is a Korean facial cleansing brand. The collection we stock is almost entirely cleansers: balms, oils, foams, a cleansing milk, and bar soaps, with both deep-clean and soothing options.
Can I build a double cleanse from Point& alone?
Yes. Use a Point& cleansing balm or oil as your oil-based first step, then a foam or the cleansing milk as your water-based second step. The range covers both halves of a double cleanse, so one brand can handle the whole routine.
Should I get the cleansing balm or the cleansing oil?
Both remove makeup and sunscreen as a first cleanse. The Deep Melting Cleansing Balm (90ml) starts solid and melts on contact, which suits a scoop-and-massage routine. The Deep Clean Cleansing Oil (100ml) pours from the bottle and is quicker to use. Pick by preference more than performance.
What's the difference between the hydrating foam and the deep-clean whip?
The Hydrating Cleansing Foam cleans without leaving skin tight, which suits dry or normal skin. The Deep Clean Whip Cleansing Foam is a more thorough wash aimed at oilier or congested skin. If your skin feels stripped after cleansing, choose hydrating; if one wash never feels enough, choose the deep-clean whip.
Are the mugwort and wormwood foams good for sensitive skin?
They're the gentler picks in the range. The Soothing Veggie Mugwort and Wormwood Foams use ingredients long used in Korean skincare for calming redness-prone skin, so they're aimed at cleansing without aggravating reactive skin. Start here if deep-clean foams feel too much.
Why are there cleansing bars as well as bottles?
The Berry & Yogurt and Newberry Yoghurt Cleansing Bars are solid-format cleansers, handy for travel or if you prefer a bar to a bottle. They do the same cleansing job as the foams and milk in a different form, so the choice comes down to format preference.