LOFN Shampoos
LOFN's shampoo range spans 19+ products organized around four main ingredient approaches: baobab oil for daily conditioning, plant protein for damaged and fine hair repair, caffeine-based formulas for scalp circulation and hair thinning, and biotin-enriched vegan formulas for hair growth support. The Dr. LOFN sub-brand covers the more clinically oriented end of the range with the Meditone Alopecia Relief Caffeine Shampoo. Most shampoos are available in 500g to 1000g formats, with several Baobab variants sold in bundles that include a matching treatment. All products are made in Korea.
By Skinsli editorial Updated
Buying guide
LOFN Shampoos: A Guide to the Full Range and How to Choose
LOFN produces 19+ shampoos organized around four distinct formulation strategies: baobab oil for scalp conditioning and daily use, plant protein for strand repair and strengthening, caffeine for scalp stimulation and hair thinning, and biotin for vegan hair growth support. This guide maps out the full range, explains the logic behind each approach, and identifies which products suit specific hair and scalp concerns.
About LOFN as a Hair Care Brand
LOFN is a Korean hair care brand that operates two product tiers: the main LOFN line for general hair care needs, and the Dr. LOFN sub-brand for more targeted scalp treatments. Both appear in the current shampoo assortment. The Dr. LOFN products are formulated around clinically relevant ingredients such as caffeine for scalp circulation, giving them a different profile from the lifestyle-oriented main line products.
All LOFN shampoos are produced in Korea and the assortment on Skinsli is authentic Korean-market stock. Korean hair care has a strong tradition of scalp-first formulation, where shampoo is considered a scalp treatment as much as a cleansing product. This orientation is visible across the LOFN range, where several shampoos are specifically designed around scalp health outcomes rather than hair appearance alone.
The Baobab Series: Largest Segment of the Range
The baobab-based shampoos form the largest part of the LOFN range. They include the Premium Family Shampoo (1000g), Hair Loss Relief Shampoo (1000g), 21 Tea Anti-Oily Shampoo (1000ml), and the 21 Tea Dry General Use Non-silicone Shampoo (500ml, 1000ml), plus several bundle sets pairing these with baobab treatments.
Baobab oil is the core conditioning ingredient across these formulas, providing omega fatty acid content that is compatible with the hair's natural lipid layer. Each variant within the series addresses a different scalp state: the Family Shampoo for general use, the Hair Loss Relief for thinning, the Anti-Oily for excess sebum, and the Non-silicone for people avoiding silicone buildup. For a detailed breakdown of the baobab shampoos, see the dedicated Baobab Shampoo collection.
Pure Protein Shampoos: Robben and Anne Variants
The Robben & Pure Protein Shampoo (750g) and Anne Pure Protein Shampoo (750g) are the protein-focused entries in the LOFN range. Plant protein shampoos work by temporarily filling micro-gaps in a damaged cuticle through a process called protein absorption, which makes the strand feel stronger and more resilient immediately after washing. Over repeated use, the protein treatment can reduce breakage and improve elasticity.
The Robben and Anne naming suggests these are formulated for slightly different hair profiles within the protein-focused category. At 750g each, they are slightly smaller than the 1000g baobab shampoos, which is more typical for protein-based formulas that may not be suitable for daily use on all hair types. Protein treatments can cause hair to feel stiff or brittle if used too frequently on hair that is already well-nourished, so the smaller format suits a rotation-use approach.
Dr. LOFN Meditone Alopecia Relief Caffeine Shampoo
The Dr. LOFN Meditone Alopecia Relief Caffeine Shampoo (1000g) is the most clinically oriented product in the LOFN shampoo range. Caffeine is among the better-studied non-prescription ingredients for scalp-related hair thinning, with research suggesting it can partially counteract the effect of DHT (dihydrotestosterone) on hair follicles and improve follicle blood circulation when applied topically. This is different from the mechanism of the baobab Hair Loss Relief Shampoo, which works on scalp conditioning rather than the follicle level.
The Dr. LOFN designation signals that this product is positioned as a functional treatment rather than a standard conditioning shampoo. For people experiencing early-stage androgenic thinning or significant diffuse shedding, the caffeine formula addresses a more specific biological pathway than general scalp care products. It is not a replacement for prescription treatments for significant hair loss, but it occupies a more targeted position than other shampoos in the LOFN lineup.
Biotin Vegan Hair Loss Relief Shampoo
The Biotin Vegan Hair Loss Relief Shampoo (500g) combines biotin (vitamin B7) with a vegan formula profile. Biotin plays a role in keratin production, the structural protein that makes up hair, and biotin deficiency is associated with hair thinning and breakage. While most people get adequate biotin from diet, topical biotin in hair products is widely used in Korean hair care for its supportive role in hair strength.
The vegan designation means the formula contains no animal-derived ingredients, which distinguishes it from other shampoos in the LOFN range that may use animal-derived components. The 500g size is smaller than most other LOFN shampoos, which is typical for biotin-specific formulas that are often used in rotation with other products rather than as the sole shampoo.
How to Choose Between LOFN Shampoo Formulas
The clearest decision path is based on scalp and hair condition. For a healthy scalp with no specific concern, the Baobab Premium Family Shampoo is the most straightforward pick. For oily scalp buildup, the Baobab 21 Tea Anti-Oily Shampoo is the specific formula. For dry or sensitive scalp, the Baobab 21 Tea Non-silicone or the Premium Family Shampoo. For silicone-free routines, the 21 Tea Non-silicone is the only current option.
For hair thinning with a scalp-stress cause, the Baobab Hair Loss Relief Shampoo is appropriate. For thinning with a more hormonal or follicle-level component, the Dr. LOFN Caffeine Shampoo addresses a different mechanism. For chemically damaged or fragile hair requiring protein, the Robben or Anne Pure Protein Shampoos are the relevant choice. For vegan routines with a biotin focus, the Biotin Vegan Shampoo serves that specific need.
Bundle Sets and Value Packaging
Several baobab shampoos are available in bundle sets that pair the shampoo with a matching baobab treatment. These bundles are a practical option because they ensure the wash and conditioning steps share a compatible formula philosophy and ingredient base. The bundles come in dry-scalp and oily-scalp shampoo variants to match the specific scalp type to the treatment combination.
Bundle sizes range from 500g to 1000ml per product in the set. The Large-capacity Treatment + Oily Shampoo bundle is the highest-volume option for oily scalp users who want to stock up at scale. For most users, the 1000g individual format or the mid-size bundle represents the most practical purchase.
Frequency and Rotation Notes
The general-use formulas (Baobab Premium Family, Non-silicone) are designed for daily or alternate-day washing. The specialized formulas (Hair Loss Relief, Anti-Oily, Caffeine, Biotin) can be used daily but are also effective in rotation with a milder shampoo if daily use of a functional formula feels too strong. Protein shampoos (Robben, Anne) are typically best used two to three times per week rather than daily to avoid protein overload, which can make hair feel stiff.
If you are building a new routine with LOFN, starting with a single shampoo and evaluating your scalp response over two to three weeks before adding a second formula is more informative than immediately rotating multiple products. This is particularly relevant for the protein and caffeine formulas, where the response time for visible effects is longer than for conditioning-focused products.
FAQ
Frequently asked questions
FAQ
Frequently asked questions
How many shampoos does LOFN make, and what are the main types?
There are 19+ LOFN shampoos in the current Skinsli assortment. They fall into four main formulation types: baobab oil shampoos for daily conditioning and scalp care (the largest group), pure protein shampoos for strand repair, a caffeine-based formula from the Dr. LOFN sub-brand for scalp circulation and hair thinning, and a biotin vegan shampoo for hair growth support.
What is the difference between LOFN and Dr. LOFN products?
Dr. LOFN is a sub-brand within LOFN positioned for more targeted, clinically oriented scalp treatments. The main LOFN line covers general hair care and conditioning. The Dr. LOFN Meditone Alopecia Relief Caffeine Shampoo is the Dr. LOFN product currently in stock and addresses scalp circulation and follicle health rather than standard conditioning.
How does the Dr. LOFN Caffeine Shampoo help with hair thinning?
Caffeine applied topically to the scalp has been studied as a way to counteract DHT's effect on hair follicles and to stimulate scalp blood circulation. DHT is a hormone that can miniaturize follicles in people genetically predisposed to androgenic alopecia. Research suggests caffeine can partially block this effect at the follicle level when in contact with the scalp for a sufficient period during washing. The Dr. LOFN Caffeine Shampoo is designed to leave caffeine in contact with the scalp during the wash step. It addresses a different mechanism from baobab-based hair loss shampoos, which work on scalp conditioning rather than follicle chemistry.
Who should use the LOFN Pure Protein Shampoos?
The Robben & Pure Protein and Anne Pure Protein Shampoos (both 750g) are best suited for people with chemically processed hair (colored, bleached, permed), heat-damaged hair, or fine hair that breaks easily. Protein shampoos temporarily reinforce the cuticle by filling in gaps with plant protein, reducing breakage and improving resilience. They are not ideal for every wash on hair that is already well-nourished and healthy, as excess protein can make hair feel stiff. Using protein shampoos two to three times per week rather than daily is the typical approach.
Is the Biotin Vegan Hair Loss Relief Shampoo only for vegans?
No, anyone can use it. The vegan designation means the formula contains no animal-derived ingredients, which makes it the right choice for people on a vegan or cruelty-free routine. But the product is also suitable for non-vegans who want a biotin-enriched shampoo. Biotin (vitamin B7) supports keratin production, which is the main structural protein in hair, so the formula benefits anyone who wants to strengthen hair from the wash step regardless of dietary choices.
Which LOFN shampoo is best for an oily scalp?
The Baobab 21 Tea Anti-Oily Shampoo (1000ml) is the specific formula for oily scalp conditions. It uses a 21-extract tea complex with astringent properties to regulate sebum alongside a more thorough cleansing system than the other shampoos in the range. It is also available in bundles with a baobab treatment for people who want a complete wash-and-condition routine in one purchase.
Does LOFN make a silicone-free shampoo?
Yes. The Baobab 21 Tea Dry General Use Non-silicone Shampoo (available in 500ml and 1000ml) is formulated without silicone compounds. It is designed for dry and general hair types. This is the only explicitly silicone-free option in the current LOFN shampoo range.
Is the Baobab Premium Family Shampoo suitable for all hair types?
Yes. The Family Shampoo is the most general-use formula in the LOFN range and is suitable for adult hair across types as well as children's hair. It does not target a specific scalp condition. If you have a specific concern such as oiliness, thinning, or damage, one of the more targeted formulas in the range will be more appropriate. But for routine daily washing without a specific problem to address, the Family Shampoo is the most straightforward choice.
What sizes do LOFN shampoos come in?
Most LOFN shampoos are available in 1000g or 1000ml, designed as household-scale daily-use products. The Biotin Vegan Shampoo comes in 500g, and the Non-silicone Shampoo is available in both 500ml and 1000ml. Protein shampoos come in 750g. Bundle sets include some 500g options. For the largest volume, the 1000g individual formats or the Large-capacity bundle are the right choices.
Should I choose a protein shampoo or a baobab shampoo?
The choice depends on whether your primary concern is strand damage or scalp condition. Protein shampoos (Robben, Anne) address strand-level damage from chemical processing or heat, temporarily filling in cuticle gaps and reducing breakage. Baobab shampoos provide scalp conditioning and moisturization, with variants targeting oily scalp, hair thinning, and general daily use. For damaged lengths with a healthy scalp, protein is the more targeted option. For scalp concerns with reasonably healthy lengths, baobab is the better fit. For both concerns, using a protein shampoo two to three times per week and a baobab shampoo on other wash days is a common Korean hair care approach.